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  3. Now you too are a black belt! Site analysis / improvement Fukahori Dojo-This is the essence of Web marketing.

Now you too are a black belt! Site analysis / improvement Fukahori Dojo-This is the essence of Web marketing.

Now you too are a black belt! Site analysis / improvement Fukahori Dojo
-This is the essence of Web marketing-Get all the numbers you can get-

* Registration is closed.

View report

I recommend this hotel!

I don't know the bottleneck of the site
I want to utilize Google Tag Manager
I can't see the data I want to see in Google Analytics

Seminar outline

Seminar Name

Now you too are a black belt! Site analysis / improvement Fukahori Dojo-This is the essence of Web marketing.

Date and time

September 26, 2018 (Wednesday) 15: 00-17: 00 (opens at 14:30)

Place

1-14-6 Dogenzaka, Shibuya-ku, Tokyo Humax Shibuya Building 10F (Map)

  • * Access: 5 minutes walk from JR Shibuya Station
  • * Please note that this is not the Cerulean Tower.

Seats Available

30 people

  • * Please note that a lottery will be held if there are a large number of applications.
  • * Regardless of the lottery result, we will contact you later as to whether or not you can participate.
  • * Please refrain from applying for peers.

Fee

free

* Pre-registration required

Other

You will receive one business card at the reception desk.
In addition, on the day of the event, we will take a picture with the camera so that the faces of the participants are not reflected from the back of the venue.
In addition, we plan to use some of the photographs taken as seminar report materials at a later date.

agenda

time Description
14:30～

Reception
15:00～

greeting

GMO Payment Gateway, Inc.
Innovation Partners Division
Strategic Business Management Department Customer Attraction Support Department Business Development Section
Manager Yasuhiro Takahashi
15:10～

[Part 1] Find the bottleneck of the site! -From finding improvement points to hints for solving them-

"I can check the indicators with Google Analytics, but I can't determine what is the bottleneck."
We will explain from the methodology of finding the bottleneck of the site to the concrete method of solving it.

Teacher GMO Payment Gateway, Inc.
Innovation Partners Division
Strategic Business Management Department Customer Attraction Support Department Business Development Section
Analysis analyst Yasuhito Takahata
15:55～

break
16:05～

[Part 2] Freely dig deep data measurement with the tag manager! -The one who controls the data layer controls the analysis-

How do you use Tag Manager? I often hear about data layers, but what is it?
From how to use the tag manager, we will introduce an analysis method that goes one step further using the data layer.

TeacherGMO Payment Gateway, Inc.
Innovation Partners Division
Strategic Business Management Department Customer Attraction Support Department Business Development Section
Data Scientist Yu Sugawara
16:50～

Question-and-answer session
17:00

Closing

Lecturer introduction

  • Yasuhito Takahata

  • GMO Payment Gateway, Inc.
    Innovation Partners Division Strategic Business Management Department Customer Attraction Support Department Business Development Section
    Analysis analyst

    Yasuhito Takahata

    After having a wide range of experience in planning ~ direction and design at a web production company, he was in charge of analysis and improvement of career change media ~ development direction and CRM at a major HR business company, and in 2018Joined GMO Payment Gateway, Inc..
    Utilizing the experience of the business side, we will make proposals with an eye on everything from improvement to subsequent operation.
    * Google Analytics Individual Certification (GAIQ), Google Ads Search Certification

  • Yu Sugawara

  • GMO Payment Gateway, Inc.
    Innovation Partners Division Strategic Business Management Department Customer Attraction Support Department Business Development Section
    Data Scientist

    Yu Sugawara

    After working at a PC peripheral store in Akihabara and managing buyers and e-commerce sites, he joined GMO Payment Gateway, Inc. in 2014. As a person in charge of EC site management, he has a Actual track record of tripling sales in two years by improving the site based on Google Analytics.
    * Google Analytics Individual Certification (GAIQ), Google Ads Search Certification

Past seminar scenery

  1. Top
  2. Seminar list
  3. Now you too are a black belt! Site analysis / improvement Fukahori Dojo-This is the essence of Web marketing.