"The banner of the" product "I saw earlier appears !?"
Nowadays, "retargeting banners" have become commonplace for attracting EC customers, and instead of displaying a specific banner, banners have been developed that automatically identify and post "products" that users are interested in from data feeds. Ripples are spreading in.
Its name is "Criteo".
What is the mechanism by which Yahoo !, Rakuten and major companies have all formed a partnership? And what is the operation method?
This time, we invited lecturers from CRITEO and Commerce Link, which provides a centralized data feed management tool that is indispensable for the operation of Criteo, to give a special lecture only to our customers.
We hope that you will take this opportunity to see and touch the latest personalized banners and use them to attract customers to your e-commerce site.