~ Seminar Report ~
GMO-PG x Lockon Co., Ltd. x Aratana
Learn from examples of breaking through the barriers of EC management !! EC operator limited seminar
May 22, 2013 (Wednesday) 14: 00-16: 30
GMO Payment Gateway Large Conference Room
Part 1 Lockon Co., Ltd. THREe Unit Sales Manager Ryota Tsujii
Part 2 GMO Payment Gateway, Inc. EC-CUBE Payment Manager Shiori Sato
Part 3 Aratana Inc. Naoya Tokuda
第四部 株式会社アラタナ 延原聡様 / 株式会社ヘルツ 小野寺和様
Co., lock-on, Inc., as a developer of EC-CUBE, introduced Actual 5500 by more than advertising effectiveness measurement tool "Adoebisu" and, third generation Listing ad of through the provision of management "THREe", publishers of sales up We are carrying out support activities.
This time, he Listing ad account design and operation in an easy-to-understand manner using specific client cases. Participants in the seminar commented, "It was very helpful to understand the concept of Listing ad
I explained the points that are supported by more than 1,000 stores about EC-CUBE payment, which is EC-CUBE official payment.
In addition, we analyzed the causes that are obstacles to improving store sales from the perspective of payment. I talked about the tendency of payment method that is actually introduced by using concrete examples such as sites that are increasing sales targeting female customers.
In addition, based on interviews with sites with year-on-year sales of 250% or more, we introduced examples of such efforts.
Actual in Japan, customizing "EC-CUBE" and building sites, and providing services to more than 500 customers nationwide.
In addition to building an EC site, we also provide support for the entire EC business, such as shooting products and acting on behalf of management. This time, we talked about the advantages and disadvantages of starting with a mall type and starting with an original site when building an EC site.
In addition, he categorized the site operation status into several patterns, such as Disneyland and Chinatown, and explained the general outline of measures. At the free counseling session after the seminar, many people visited the Aratana Inc. corner to discuss various concerns regarding the operation of the EC site.
Part 4 gave a seminar in the form of a talk session.
Hertz is a Japanese handmade leather bag studio with studios and directly managed stores in Shibuya, Hakata and Osaka. We are a company that has been sticking to the true made in japan for more than 30 years, making everything from leather cutting to sewing with our own hands.
Mr. Hertz Onodera talked about the situation from the beginning when he started to operate the site in 2007 to the present in chronological order, how he broke through the sales stagnation period, points devised when the site was renewed, etc. He shared his experience in an easy-to-understand manner in the form of a frank talk session.
This service is applicable when the introduced EC site is operated by a corporation.
If the introductory EC site is operated by an individual, please check here.