Credit card payment that could be introduced because it is GMO-PG.
payment From full customization of screen design to free test environment, it was exhaustive.
The CtoC web service "TRIP", which allows you to buy and sell local tourist products and experiences, uses the GMO Payment Gateway (GMO-PG) comprehensive payment service "PG Multi-Payment Service" as payment Why was GMO-PG selected, and what could be achieved with GMO-PG? We talked to TRIP Co., Ltd. about the introduction process and the deciding factors.
Category: Services | Experience-based products
Introduction site: TRIP https://trip-u.com/
Service overview: CtoC web service "TRIP" that allows you to buy and sell local tourist products and experiences
We want to be a platform that lowers the threshold for information dissemination.
GMO-PG: I would like to ask you about the deciding factors for choosing us, along with a specific service explanation of "TRIP". What was the motivation for launching the service?
President & Chief Executive Officer TRIP (hereinafter referred to as Mr. Yoshihara) Originally, I and the company staff liked activities, and I myself am from Nagano prefecture and my parents' house runs an outdoor school. Rafting or skiing.
However, there are situations in which such experience-based products are hard to come out to the world or are difficult to distribute. For example, when it comes to a tourism plan that accepts only a few people and only does it on Saturdays and Sundays, the side that provides such experience-based products does not even know how to put it into distribution.
Then, I think that there will be new worries about whether people will come to the HP when they make the HP, but isn't this a different issue from attracting customers?
GMO-PG: HP is difficult to maintain and manage even if the number of updates is minimized.
Mr. Yoshihara: Moreover, it costs money. The threshold is high. For example, in the case of product sales, there are many existing services such as major malls.
However, there was no way to sell experience-based products, including sightseeing, even if I looked around the EC area. How to get to know lesser-known tourist spots. To that end, it is necessary for local businesses to have a mechanism that allows them to easily and easily disseminate information and catch it. Moreover, we want to be a platform with low hurdles for the seller, not just making it.
That's how "TRIP" was born.
Card payment have changed with the birth of the CtoC market
Mr. Yoshihara: I feel that it was a very good time to release such a CtoC service, which seems to have been difficult to pass due to the regulations of the card company, recently. What has changed in the industry?
GMO-PG: As a payment processing company of course, the examination of the card company is absolute, but we also research the growth potential and future potential of the entire market for products and services that were NG until now in collaboration with the card company. In the meantime, there are cases where the examination has come down.
In our case, we have a team specializing in CtoC business in-house, and it is a feature that we have a complete system. With this team at the center, we will consider and propose the ideal screening criteria that suit the new business model. We are making such efforts.
We were able to successfully introduce payment to the growing awareness of the CtoC market from society as a whole, the growing economic and cultural expectations for market expansion, and the tailwind of the external environment of the emergence of services and businesses that are attracting attention. I'm relieved.
Speed and response are the keys to introducing payment
GMO-PG: I think that we could have fulfilled a certain role unique to the position of payment processing company which is to pave the way for examination approval through explanations and negotiations with card companies, but frankly, we How was your response?
TRIP Naito: Anyway, the response was really quick and it was helpful. The sales person in charge took the trouble to call me from my business trip destination. (Lol)
While the site is being developed in parallel every day, if the response is slow, the project may stop. That is fast and really helpful. First of all, it's just the impression that we were glad that we were able to release it safely. I was able to proceed with the schedule almost according to the schedule.
payment I was surprised at the high customizability of the screen
GMO-PG: Now that you've talked about development, could you tell us about the good points of GMO-PG payment "PG Multi-Payment Service" in terms of systems such as embedded systems?
TRIP Muraoka: payment The link form on the screen can be fully customized with almost a complete design, and it was very nice to be able to implement it without giving the user the impression of transitioning to another site. I was surprised at the system specifications that I haven't encountered much in my experience as an engineer. This is amazing. payment If the design changes suddenly on the screen, I think that there are many people who leave due to a sense of discomfort.
I also used the link type for embedding, but the library and source code were very organized, and the development speed was greatly increased. There is also a test environment and it is completely exhausted. You were able to assemble crisply.
I want you to say "TRIP is okay"
GMO-PG: Thank you. Can you tell us about your future outlook to the extent that there is no problem?
TRIP Yoshihara: For those who already know LIG (* TRIP Co., Ltd.'s parent company), there is an opportunity to see the news media featured at the time of service release and think "let's use it". There is. In the future, I would like to expand the framework and reach out to those who are not, and businesses nationwide, to broaden their awareness.
There are two specific strategies.
One is to carry out PR strategies on the media and spread them to younger generations with high IT literacy so that they can actually use them. On top of that, by using TRIP to make the business successful, we are aiming for such a service that other businesses can introduce us by word of mouth saying "TRIP is okay".
municipalities participate in TRIP together with a tourism consulting company (Tourism Sales Systems Co., Ltd.) with which we have a business alliance, and from there, businesses in each region can also participate. I want to make a flow.
Aiming for a more reliable infrastructure of payments
GMO-PG: What kind of image do you have in the future, for example, five years from now, or when the 2020 Tokyo Olympics are held?
TRIP Mr. Yoshihara At that time, I was thinking of supporting multiple languages. I would like to aim not only for Japanese people to travel in Japan, but also for foreigners to travel around Japan.
Ideally, a Japanese business operator who wants to sell a certain experience-based product or tourist-type product will be translated and listed in English, Chinese, and Korean at the push of a button at the time of listing. I wish it was such a service. It is expected that it will be used by overseas businesses in the future.
In that way, I would like to aim to develop a service that attracts both businesses and users.
GMO-PG: I 'm looking forward to it. As an infrastructure that supports "TRIP", we will continue to do our utmost to support stable operation, strengthening security, and so on. Thank you for today.
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