• GMO PAYMENT GATEWAY

A First for Japanese Banks: GMO-PG Jointly Develops Smartphone Payment Services linked with Accounts at Bank of YokohamaJoint development of the first smartphone-based payment service linked to The Bank of Yokohama accounts for domestic banks
~ payment by direct debit is now possible immediately from the smartphone app~

October 5, 2016

GMO Payment Gateway, Inc.

GMO Payment Gateway, Inc. (TSE part: Securities code 3769, President & Chief Executive Officer: Issei Ainoura hereinafter referred to as "GMO-PG"), which develops comprehensive payment-related services and finance-related services in the GMO Internet Group, is a The Bank of Yokohama Co., Ltd. (Representative Director & President: Kenichi Kawamura, hereinafter referred to as "The Bank of Yokohama") We will jointly develop a smartphone-based payment service linked to a bank account ("Hamagin" smartphone-based payment service "Hama Pay"), which is scheduled to be launched in March 2017 in collaboration with The Bank of Yokohama.
This smartphone-based payment service is linked to a The Bank of Yokohama bank account and allows customers to payment directly by direct debit from a smartphone app, and is the first of its kind for a domestic bank. (Patent pending in collaboration with The Bank of Yokohama: 2016-109869)

〈Hamagin〉smartphone-based payment Service "Hama Pay"

【Background and Summary】

Since 2014, GMO-PG has been providing a wallet-free smartphone-based payment service that allows you to complete your card payment at real stores such as restaurants and apparel on a smartphone app (*1)。 Due to the payment mechanism that connects buyers and stores through smartphone apps, we also provide services to financial institution and others because of the high affinity between finance, which is symbolized by the keyword Fintech, and new IT initiatives.

In order to support The Bank of Yokohama 's new initiatives, GMO-PG has decided to jointly develop a smartphone-based payment service that allows payment to be made directly from a bank account instead of a credit or debit card, utilizing the knowledge, know-how, and technical capabilities cultivated through the provision of The Bank of Yokohama smartphone-based payment services.
(*1) Launched in April 2014. Reference URL: https://www.gmo-pg.com/service/smart-check/

[ About the smartphone-based payment service linked to the The Bank of Yokohama account ]

The smartphone-based payment service, which is linked to the bank's account, which The Bank of Yokohama plans to provide from March 2017, is a service that allows users to make payment by direct debit immediately from a smartphone app. Until now, there has been a service that allows users to payment from their smartphones if they Account transfer contract to each member store, but this is the first service for a domestic bank that allows payment to be made immediately on a smartphone at any member store (*2).
It can be used in all situations, regardless of whether it is online or offline, product sales or service, from payment at real stores such as restaurants and apparel, to payment for hospital consultations and cram school tuition, payment at workplaces such as employee cafeterias and school kiosks, and payment at online stores.

Benefits for users (purchasers)
  • Users can easily start using the app by simply downloading the app on their smartphones and registering their bank account. In the case of payment at a physical store or facility, you can "check in" to the payee and enter your PIN, and the price will be immediately debited from your bank account and the payment will be completed.
  • ・Since it can be used at any member store (*2), there is no need for a contract for each member store like Account transfer.
  • ・ Since it is a payment method of debiting the price directly from the account, anyone with a The Bank of Yokohama account and smartphone can use it, even if you do not have a credit or debit card.
  • ・ Since it is a direct debit, there is no need to charge in advance like electronic money.
  • ・ The app for users is also equipped with a coupon reception and stamp card function, so you can centrally manage deals from stores you usually use on the app.
Benefits for the store
  • ・ Since payment processing is performed with the app for merchants (compatible with tablets and smartphones), there is no need for payment devices such as card terminals.
  • ・ Since The Bank of Yokohama collects the sales proceeds for one day and deposits them the next day, merchants can expect a cash flow effect.
  • ・ Information such as the visit and purchase history of payment users is accumulated as a database in the store's management app, so it can be effectively used for marketing measures that promote repeat purchases and increase the unit price of use.
  • ・Since there is no cash exchange and payment can be completed only by operating a tablet or smartphone, it is effective for smooth cash register operations when the store is crowded, and for financial troubles such as home delivery and repair costs.

(*2) Must be a merchant with The Bank of Yokohama and smartphone-based payment service usage contract.

■Security measures

Since it is a mechanism that is directly connected to a bank account and debited, we plan to install authentication functions such as "one-time password delivery" at the time of new registration, "6-digit password input" at the time of login and payment, and "fingerprint authentication" in order to strengthen the accuracy of personal authentication. In addition, in preparation for the leakage of IDs and passwords, we plan to take solid security measures, such as making it payment unusable if there is access from a device other than the usual one, and requiring the resumption process by the person himself.

[Future development of "smartphone-based payment service linked to bank account"]

GMO-PG will expand the "smartphone-based payment service linked to bank accounts" that it is developing to other regional banks and financial institution. In addition, at stores that use this service, regardless of the financial institution of purchaser's use, payment will be able to use the "smartphone-based payment service linked to a bank account," aiming for service collaboration across regions.

[About the smartphone-based payment service provided by GMO-PG]

GMO-PG develops and provides smartphone-based payment services to financial institution and other organizations according to the needs of each financial institution, such as the development of smartphone-based payment services and the provision of smartphone-based payment service infrastructure. The smartphone-based payment service platform developed and provided by GMO-PG is of the following three types.

Card payment Usage Type It is suitable for issuing credit and debit cards and deploying payment services from smartphones around them.
direct debit It's ideal if you want to offer payment from bank accounts as a smartphone-based payment service.
(Patent pending jointly with The Bank of Yokohama: 2016-109869)
Uses both It is a type that allows you to use both credit and debit cards from your smartphone and payment directly connected to your account.

In addition, based on smartphone-based payment services, we provide a combination of linkages with finance services such as assets management, loans, investments, and community currencies, inbound measures such as the introduction of overseas payment, and mechanisms for e-commerce development and regional revitalization. As a result, financial institution and others will be able to build further services in line with their own initiatives, such as developing Fintech services, promoting cashless payments, regional revitalization, and providing services that are closely related to the lives of users.

Connect buyers and stores with a smartphone app payment
<GMO-PG's smartphone-based payment Service Deployment Image>

【GMO Payment Gateway】

GMO-PG provides comprehensive payment-related services to 72,569 merchants (as of June 2016 of the GMO-PG Group), including online businesses such as online shops and digital content, businesses that charge monthly fees such as NHK and subscription, and public entity stores such as the Japan Pension Service and the Tokyo Metropolitan Government.
With a focus on payment services, we provide value-added services such as web advertising services that contribute to improving sales of merchants, finance-related services such as loans to financially support the growth of merchants, and overseas businesses such as the provision of overseas payment services, resulting in an annual Transaction value of more than 1.8 trillion yen.
GMO-PG aims to provide a safe and convenient payment for consumers and businesses, and to become the infrastructure for the payment process. As a leading company in the payment industry, we will continue to lead new innovations such as FinTech and contribute to improving the EC ratio of Japan.

Related URL
GMO-PG (Company Profile)
URL : http://corp.gmo-pg.com/
GMO-PG (Service)
URL : http://www.gmo-pg.com/
[Press Inquiries]
GMO Payment Gateway, Inc. Corporate Value Creation Strategy Division
TEL
+81-3-3464-0182
FAX
03-3464-2387
E-mail
ir@gmo-pg.com
GMO Internet Group Group Public / Investor Relations
TEL
+81-3-5456-2695
E-mail
pr@gmo.jp
[Contact for inquiries regarding services]
GMO Payment Gateway, Inc. Innovation Partners Division Smart Pay Business Promotion Office
TEL
+81-3-3464-2323
FAX
03-3464-2477
E-mail
info@gmo-pg.com

[GMO Payment Gateway, Inc.] (URL: https://corp.gmo-pg.com/)

Corporate Name

GMO Payment Gateway, Inc. (TSE First Section Securities Code: 3769)

Location 1-14-6 Dogenzaka, Shibuya-ku, Tokyo Humax Shibuya Building
Representative President & Chief Executive Officer Issei Ainoura
Business Description ■ Comprehensive payment related services and finance related services
Capital 47億1,200万円

[GMO Internet, Inc.] (URL: https://www.gmo.jp/)

Corporate Name GMO Internet, Inc. (TSE First Section Securities Code: 9449)
Location Cerulean Tower 26-1, Sakuragaoka-cho, Shibuya-ku, Tokyo
Representative President and Group Representative Chairman & Chief Executive Officer Masatoshi Kumagai
Business Description ■Internet infrastructure business
■Internet Advertising & Media Business
■Internet Securities Business
■Mobile Entertainment Business
Capital ¥5.0 billion