• Marketing Support Seminars

Access analysis beginner's seminar

og-20130621.jpg

Explanation of the seminar

Solve "I can't ask you now..."! 【Seminar contents】Necessity of access analysis, overview of Google Analytics, basic terms of access analysis, e-commerce settings, how to handle the management screen, important indicators, advanced segments, My Reports, custom report creation, etc.

Seminar outline

Seminar Name

Access analysis beginner's seminar

Date and time

Friday, June 21, 2013 13:30~15:30 (doors open at 13:00)

Place

1-14-6 Dogenzaka, Shibuya-ku, Tokyo Humax Shibuya Building 7F (Map)

* Access: 5 minutes walk from JR Shibuya Station
*Please note that this is not a Cerulean Tower.

Seats Available

20 people

* If there are many applications, a lottery will be held.
* Regardless of the lottery results, we will contact you later as to whether or not you can participate.
* Up to 1 person per company.

Fee

free
* Pre-registration required

Other

You will receive one business card at the reception desk.
In addition, on the day of the event, we will take a picture with the camera so that the faces of the participants are not reflected from the back of the venue.
In addition, we plan to use some of the photographs taken as seminar report materials at a later date.

program

time Description
13:00~ Reception
13:30~ Greeting
Instructor: GMO Payment Gateway, Inc.
Corporate Value Creation Planning Office, Customer Attraction Support Group Manager
13:40~

Part 1: The Necessity of Access Analysis and Overview of Google Analytics

  • Necessity of access analysis
  • Google Analytics overview
  • Confirmation of basic terms for access analysis
  • Basic settings
  • Ecommerce settings

Lecturer: GMO Payment Gateway, Inc. Customer Attraction Support Group

14:25~ break
14:35~

[Part 2] How to handle the Google Analytics management screen and explanation of important indicators

  • How to handle the management screen
  • Key indicators
  • Advanced Segments, My Reports, and Custom Reports
  • About indirect effects
  • Analysis example
Lecturer: Ditto
15:20~ Question-and-answer session
15:30 Seminar closing