will relocate to each operating company's site.
Explanation of the seminar
"The banner of the "product" I saw earlier is out!?"
In recent years, "retargeting banners" have become commonplace for attracting e-commerce customers, and instead of displaying a specific banner, banners that automatically identify and display the "products" that users are interested in from data feeds have been developed, causing ripples in the e-commerce industry.
Its name is "Criteo".
How did Yahoo!, Rakuten, and major companies form a partnership? And how does it operate?
This time, we have invited lecturers from CRITEO and Commerce Link, Inc., which provides a centralized data feed management tool that is indispensable for the operation of Criteo, and we will give a special lecture only for our customers.
We hope that you will take this opportunity to see and touch the latest personalized banners and use them to attract customers to your e-commerce site.
Seminar outline
Seminar Name
What is Criteo that famous companies are adopting one after another?
Date and time
December 18, 2012 (Tuesday) 13: 30-15: 30
Place
GMO Payment Gateway, Inc. Humax Shibuya Building 7F Large Conference Room (Map)
* Access: 5 minutes on foot from Shibuya Station
Seats Available
30 guests
* If there are many applications, a lottery will be held.
* Regardless of the lottery results, we will contact you later as to whether or not you can participate.
Fee
free
* Pre-registration required
Other
You will receive one business card at the reception.
In addition, on the day of the event, there is a possibility that the participants will be photographed from behind the venue without seeing their faces.
Some of the photographs will be used as seminar report materials at a later date.
program
| time | Description |
|---|---|
| 13:00～13:30 | Start accepting |
| Greeting Tutor GMO Payment Gateway, Inc. President & CEO Issei Ainoura |
|
| 13:30～14:10 | Introducing the all-new personalized banner "Criteo" lecturer CRITEO CORPORATION Senior Manager, Sales Yutaka Nagano |
| 14:10～14:20 | break |
| 14:20～15:00 | Part 2: Introduction of Japan's first data feed optimization tool "DFO Manager" Lecturer Commerce Link Inc. Sales Promotion Dept. Manager: Masayuki Kanda |
| 15:00～15:20 | Part 3: GS-SEO!? How Google Shopping optimisation and data feeds are measured Tutor GMO Payment Gateway, Inc. Corporate Value Creation Planning Office, Customer Attraction Support Group |
| 15:20～15:30 | Question-and-answer session |
| Seminar closing |