Expanding on an Entry Model for Cross-Border E-CommerceExpansion of cross-border e-commerce entry models
~Started handling a purchase agency service that allows EC businesses to easily sell overseas~

GMO Internet Group Comprehensive payment-related services and finance-related services GMO Payment Gateway, Inc. (TSE part: Securities code 3769, President & Chief Executive Officer: Issei Ainoura hereinafter referred to as GMO-PG) is a company that provides services ranging from businesses that want to easily start cross-border EC to businesses that establish local subsidiaries. In order to support a wide range of overseas e-commerce operators, FROM JAPAN Co., Ltd. (President & Chief Executive Officer: Tomohiro Kuno, hereinafter referred to as "FROM JAPAN") will provide a cross-border EC purchase agency service "Overseas sales just by wearing a banner" from August 15, 2016 (Monday) ^(*1). "Overseas sales just by putting on a banner" is an entry-level service for cross-border e-commerce, and GMO-PG member stores ^(*2) can easily sell products overseas without the need for foreign language display, payment method preparation, or delivery work by simply attaching a predetermined banner to the product page of their website.
In addition, as a support for cross-border EC business, GMO-PG is developing means of attracting customers such as overseas advertising delivery management agency, providing necessary payment method for businesses that develop cross-border EC on their own, and support services for EC businesses establishing local subsidiaries.

(*1) In order to use this service, you need to separately agree to the "Overseas sales just by putting on a banner" contract with FROM JAPAN.
(*2) Consolidated companies of GMO-PG and merchants (e-commerce businesses) who use GMO Epsilon, Inc. 's payment service can also introduce it.

The number of foreign tourists visiting Japan in 2015 exceeded 19.73 million, an increase of 47.1% from the previous year ^(*3), and further increases are expected in the run-up to the 2020 Tokyo Olympic and Paralympic Games. Since many foreign visitors to Japan purchase products purchased or interested in during their stay in Japan through Japan EC sites after returning to Japan, the need for cross-border EC is expanding as the number of visitors to Japan increases. In fact, in 2015, consumers in the U.S. and China purchased from Japan's e-commerce sites reached 1.3 trillion yen, an increase of 22.0% year-on-year, and are expected to reach 3.1 trillion yen in 2019 ^(*4).​
However, in order for an EC business operator to start cross-border EC on their own, in addition to multilingualizing the EC site's products and payment pages and responding to inquiries, It is necessary to prepare for payment method, develop an overseas delivery system, comply with the legal system of the target country, etc., so there is an initial investment cost, and there are concerns about the risk of uncollected product payments. In the first place, there is a concern that the products handled are in need for overseas consumers, so even if they are interested, it is difficult to introduce them easily. Therefore, GMO-PG has decided to handle FROM JAPAN's cross-border EC purchase agency service "Overseas Sales Just by Putting on a Banner" from August 15 (Monday) as one of the "services for overseas expansion" so that EC businesses can easily start cross-border EC.
GMO-PG will support the overseas expansion of a wide range of e-commerce businesses, including "overseas sales just by putting up a banner" for businesses that want to easily start cross-border e-commerce, businesses that develop their own cross-border e-commerce business, and e-commerce businesses that establish local subsidiaries.

In addition, on Wednesday, August 24, 2016, a "Cross-border EC Seminar" will be held at the same time as the "GMO EC Conference 2016" hosted by the GMO Internet Group.

(*3) Japan National Tourism Bureau, "Trends in the Number of Foreign Visitors to Japan and the Number of Japan Departures by Year (1964-2015)"
(*4) Ministry of Economy, Trade and Industry From "27 Market Survey on E-commerce"