Dream City Creation Committee Ltd. and Sumitomo Mitsui Card Company, Limited,
GMO Payment Gateway Co., Ltd. forms a business alliance

October 11, 2006
GMO Payment Gateway, Inc.

Dream City Creation Committee Co., Ltd. (Headquarters: Chuo-ku, Osaka, President & Chief Executive Officer: Toshie Nakamura, OSE Hercules Market, Stock Code: 2484, hereinafter referred to as "Dream City") is pleased to announce that Sumitomo Mitsui Card Company, Limited (Headquarters: Minato-ku, Tokyo, President & Chief Executive Officer: Koichi Tsukihara, hereinafter referred to as "Sumitomo Mitsui Card"), and GMO Payment Gateway Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, President & Chief Executive Officer: Issei Ainoura, TSE Mothers Market, stock code: 3769, hereinafter referred to as "GMO-PG"), we will start a credit card payment service on "Demae-kan", a website specializing in home delivery and delivery, operated by Yume-no-machi, from October 17 (Tuesday).

Currently, the delivery industry has an annual market size of about 1.4 trillion yen, and the majority of the payment form is cash payment by cash on delivery. The reason for this was the high cost of capital investment such as mobile payment terminals for stores that introduced credit payment, as well as security concerns such as guidance to delivery personnel and card number information.

On the other hand, there were many requests from "Demae-kan" users, who are general consumers Credit card payment, such as "I don't have cash on hand, but I don't have time to go to a bank or convenience store to withdraw money," and "I want to use a credit card as much as possible for shopping (because I can accumulate points)."

Against this backdrop, Yume-no-machi has taken advantage of the unique strength of "Demae-kan" to complete orders on the Internet, and has provided the first Credit card payment "delivery" portal service on "Demae-kan" through a business alliance with Sumitomo Mitsui Card and GMO-PG. Sumitomo Mitsui Card contract with "Delivery Hall" member stores, GMO-PG provides the Credit card payment system.
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Through this collaboration between the three companies, Demae-kan merchants will be able to use the Credit card payment system without having to build their own system, and in addition, they will be able to invest in mobile devices and eliminate security concerns.

With the launch of this service, Demae-kan users will be able to place orders with any VISA or MasterCard brand credit card they have on hand, without the need for cash in situations where they do not have cash on hand, such as before payday or when a customer arrives suddenly, or when ordering with a large number of people. On the other hand, Demae-kan merchants are seeing an increase in the number of orders due to the capture of new demand and an increase in order unit prices due to an increase in high-value orders.
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In the city of dreams, we aim to further increase the number of orders by expanding the opportunities for users to use the traditional "Delivery Hall" by providing the Credit card payment service. In addition, Sumitomo Mitsui Card and GMO-PG will provide Credit card payment services to Demae-kan, which acts as an order take-after delivery agent on the Internet, in order to develop services in the delivery industry, where the introduction of Credit card payment has been delayed compared to other industries.

• Strawberry Cones (Strawberry Cones Co., Ltd.)
• Neapolitan kiln (Strawberry Corns Co., Ltd.)
• Ryozen (Fancy Corporation)

* For each chain, the service will be launched at some of the stores of all member stores, mainly directly managed stores.
* We plan to expand the number of stores that handle the service from time to time.

Yumenomachi's main business is the operation of Demae-kan, Japan's first and largest home delivery and delivery site, which has more than 6,400 member stores nationwide. We provide users with a service that allows them to complete their orders on the site by looking at information on stores that can deliver to a specified address, and for member stores, we are providing a new sales promotion channel called "Demae-kan" to the home delivery and delivery industry, which has been centered on flyers in the past.

Sumitomo Mitsui Card has been supported by many customers as a pioneer of "VISA" in Japan and as a leading member of the credit card industry in Japan.

Sumitomo Mitsui Financial Group plays an important role as a strategic operating company, leveraging its strong brand power and comprehensive credit card business development capabilities to provide payment financing services centered on credit functions that meet the needs of customers.