Website Analysis and Improvement
consulting

Overview of website analysis / improvement consulting service

Our strength is that consultants with abundant experience in website analysis and improvement are involved in the entire process from analysis to improvement.

• Website analysis using Google Analytics and planning of improvement measures
• Automated reporting services such as Google Data Studio
• Tag maintenance using Google Tag Manager
• Conduct A/B testing using Google Optimize

We will propose the most suitable improvement measures. Not only the above

• Diagnosing the status of your Google Analytics settings
• Lecture on how to use Google Analytics (in-house workshop)
• Design of key indicators and KPIs for the site

We provide a wide range of support, including the improvement of websites and the creation of systems necessary for measuring effects. Please see below for details on each service.

Service list

1. Google Analytics Initial Design Service

   We will check the setting status of your website and Google Analytics, and we will optimize it based on the diagnosis whether the setting is appropriate. For example, Listing ad, inflow from natural search, etc. so that you can measure the data required for your service. In addition, we can also help with tasks such as formulating important indicators and KPIs for customers who have problems such as "the indicators that should be viewed on the site have not been set" and "KPIs have not been set". is.

2. Dashboard Building/Automated Reporting Services

   You can use the Google Data Portal to design and create your own KPI confirmation dashboard. We can respond to various needs such as real-time sharing of KPI information within the company and reduction of man-hours for creating numerical reports.

3. Website Analysis and Improvement Consulting Service

   Experienced consultants will analyze from your own perspective and support you from discovering site bottlenecks to proposing specific improvement measures.

   Image of output of website analysis and improvement consulting service

   

   Site conductor diagram for finding bottlenecks

   

   Issue points and improvement proposals for each screen

   

   Report on Measurement of the Effectiveness of Improvement Measures

4. A/B Testing Services

   改善施策のご提案のみならず、ABテストツール「Googleオプティマイズ」を使用し、サイト改善案のABテストが可能でございます。
   2週間ごと(※目安)に違う箇所でテストを行い、その都度成果の良いパターンに寄せていくことで長期的にコンバージョン率を改善してまいります。

   Image of A/B testing service output

   

   In the test, we will handle all the work such as "test design-> A / B pattern setting-> distribution-> result verification-> reporting".

   

   Improvement example Hinode Publishing Co., Ltd. "Safari Lounge" smartphone version product details page

• Marketing Support Inquiries and Requests for Materials