What is GMO Cashless Platform? Explanation of what can be done, introduction patterns, and suitable companies

With the proliferation of cashless payment, the number of payment method that stores and businesses have to deal with is increasing every year. In particular, QR code payment is becoming more diversified, and the operational burden and complexity of management due to individual responses are becoming an issue.

Against this backdrop, the GMO Cashless Platform (GCP) has emerged, allowing multiple QR code payment to be deployed and managed at once. In this article, we'll sort out everything from the basics of GCP to its adoption patterns and what kind of companies it's suitable for.

What is GMO Cashless Platform (GCP)?

GMO Cashless Platform (GCP) is an application that allows you to deploy and present multiple QR code payment to users at once.

Traditionally, when deploying QR code payment, each payment service required contract, connectivity, and operation. GCP allows you to integrate them and treat them as a single mechanism.

GCP is also unique in that it does not depend on any specific device. It can be used in a variety of environments, including:

• POS Terminals
• Automatic Settlement Machine
• payment Terminals
• Smartphones and tablets

In other words, GCP is not "payment method itself", but an application that integrates the contract and system integrations that were needed individually, and can operate multiple QR payment in one mechanism.

Why do you need multiple QR payment integrations

QR code payment has rapidly gained popularity due to its convenience, but on the other hand, the burden on the business side is increasing.

Challenges caused by the proliferation of QR payment

• Requires individual support for multiple services
• contract ・Settlement and management are decentralized
• Needs to be done every time a new payment method is added

Operational load at stores and on-site sites

• Increasing complexity of cash register operations
• Increasing Staff Training Costs
• Risk of mistakes and problems

Fragmentation of system linkage

• Requires separate connection to POS and payment machine
• Increasing development and maintenance costs

In this situation, the idea of "handling multiple QR payment at once" is not just about improving convenience, but also about optimizing the entire operation, system, and business structure.

What GCP can do

With GCP, you can:

Presenting multiple QR codes at once

You can present multiple QR payment to customers at once, simplifying your store-side operations.

Flexible addition and management of payment method

When you add a new QR payment, you can manage it in an integrated way rather than individually.

Diverse Forms of Introduction

POS, payment machines, dedicated terminals, tablets, etc. can be flexibly introduced according to the business type. It can also be integrated into existing systems and expanded functions.

Can you deploy payment method

By implementing the GMO Cashless Platform (GCP), it will be possible to provide and manage the following diverse QR code payment services in one place. This allows you to meet the payment needs of a wide range of customers and improve operational efficiency.

• PayPay
• d Payment
• Rakuten Pay (App payment)
• au PAY
• Merpay
• Alipay+
• WeChat Pay
• Yucho Pay
• QUO CARD Pay
• J-Coin Pay
• AEON Pay

GCP Deployment Patterns

GCP can be deployed differently depending on where the company stands and its business model. Here are three typical patterns.

Pattern (1): Platformer type (a company that bundles stores and franchisees)

It is a pattern in which companies that bundle multiple stores and franchisees, such as commercial facilities, franchise headquarters, and industry-specific SaaS, are the main players.

These companies are in a position to provide payment method to their stores, so they can leverage GCP to centralize the implementation and management of QR payment.

In addition, being the provider of infrastructure of payments allows you to leverage it as a source of revenue, not just a cost.

In such a model, you can combine it with a service that provides payment terminals for a more efficient configuration.

Pattern (2) :P OS/payment machine linkage type (vendor)

This is a pattern in which POS vendors and payment machine manufacturers use GCP by embedding QR payment functionality into their products.

When in-house development of QR payment, the burden of connection, maintenance, and specification changes is greater. GCP allows for efficient implementation.

As a result, it leads to reduced development costs and expansion of the capabilities provided.

Pattern (3): Direct introduction type (major BtoC companies)

This is a pattern that major retail, restaurant, and service providers introduce in their stores.

Integrate with POS or combine with payment terminals to efficiently operate multiple QR payment. The more multi-store a company is, the greater the benefits of integration.

Which companies GCP is suitable for and what is not suitable for

GCP is not suitable for all businesses. Organize the characteristics of companies that are prone to introduction effects.

Suitable Companies

• A company that bundles multiple stores and franchisees
• Companies that are in the position of "providing and managing payment"
• Companies that conduct business based on POS and system linkage
• Businesses that want to efficiently manage multiple payment method

Companies Not Suitable

• Businesses operating in a single store or small scale
• When only a limited payment method is enough
• If you don't value system linkage or scalability

Conclusion

GMO Cashless Platform (GCP) is the foundation for integrating multiple QR code payment and efficiently deploying and operating.

It's not just a service to increase payment method,

• Operational Efficiency
• System Integration
• Expanding Business Models

It demonstrates value from the perspective of such as.

It is an important option, especially for businesses that bundle stores and merchants, or those that want to incorporate payment functionality into their services.

By sorting out which deployment patterns your company stands into, you should be able to see more of the potential for GCP.